Warmly Mimi

SOCIAL

I Handle the Posts. You Handle the “I Dos”

I create strategic, elevated social media content for wedding planners and their couples - from full spectrum social media management to ready-to-post, memory-packed content.

WORK WITH MIMI

Social Media Done for You… and YOUR COUPLES

  • Social Strategy for Wedding Professionals

    You plan unforgettable weddings. let us make sure the world sees them. We create, schedule, and manage strategic, on-brand content that showcases your work, attracts ideal couples, and positions you as the go-to planner in your market.

    Northern Virginia Social Media Manager

  • Content Creation for Couples

    We create beautifully curated, social-ready posts. From candid BTS moments to TikTok trends and recap Reels, couples receive content delivered within days, so they can relive, share, and celebrate while the happy tears are still drying.

    Northern VA Social Media Manager

Services

STARTER

  • 3 Custom SM Posts/wk

  • Scheduling & Posting

  • Community Engagement

AGILE

  • 3 Custom SM Posts/wk

  • Custom Reels & TikToks

  • Branded Social Templates

  • Scheduling & Posting

  • Community Engagement

  • Monthly Analytics Report

  • VISIONARY PACKAGE

    Platform Management

    Full-spectrum management of Instagram, Meta, TikTok, and LinkedIn - covering strategy, content planning, caption writing, posting, engagement, analytics, and optimization. I ensure your brand shows up consistently, cohesively, and strategically, so your online presence works as hard as you do.

    Strategy & Consultation

    Monthly strategy sessions to align social media goals with larger business objectives

    For You: On-Site Content Capture

    Present at weddings (or event) to intentionally capture behind-the-scenes, detail shots, real-time moments, and brand-forward content specifically for you - not the couple - to use on social media.

    For Your Couples: Wedding Content Creation

    A seamless complement to your photography and videography services. We capture iPhone candids and documentary-style behind-the-scenes moments (from the morning preparations and first looks to the reception and grand exit). highlighting the authentic energy, emotion, and personality of each couple’s day. Delivered within days.

    Branded Social Templates

    Elevated graphics designed to captivate, educate and convert

    Long-Form Content

    One blog or article to support SEO, brand storytelling, or executive voice

    Monthly Analytics

    Actionable insights, growth metrics, and data-driven recommendations

Welcome! I’m Mimi Miller, founder of Warmly Mimi Social - and I build social media strategy like a corporate marketing director… because I was one.

Before launching my business, I served as Marketing Director for a retail conglomerate, leading large-scale campaigns designed to connect, convert, and scale. I position. I think long game.

Since then, I’ve led marketing for nonprofits, retail malls, megachurches, national conferences, and luxury wedding and event professionals across the country. Big vision. Real budgets. Measurable results.

And then there’s weddings.

I cry at every. single. one. Unapologetically. As a bridesmaid for my best friend, mascara didn’t stand a chance. I love love. Deeply. Which means when I create in this space, it’s personal.

So yes, I’ll bring the strategy of someone who’s run high-level campaigns. And, I’ll tear up behind my iPhone while capturing your couple’s first look.

WORD ON THE STREET

  • Working with Mimi has been an absolute game-changer for my micro wedding planning business. It’s like she gets inside my head to bring my vision to life—often better than I could have imagined! Not only does she go above and beyond with every piece of content, but she’s also always coming through with creativity, strategy, and heart. Since Mimi came on board, my engagement has skyrocketed, and all my key performance indicators continue to trend upward.

    Amy R.

  • Mimi makes it a priority to understand your business. Since she has been working with me, I have never once had to follow up with her on any of the tasks at hand because she is always on time with her deliverables, and always stays one step ahead and providing analytics regarding my social media platform. Mimi also is an extraordinary copywriter and has a graphics division. Enough of me gushing over Mimi…I hope that you all can connect/meet each other and that you are able to possibly work together

    Tara M.

  • I guarantee hiring Mimi is one of the best decisions you will ever make professionally. She has a rare combination of vision, talent, energy, and work ethic. With her guidance, I was able to create a vision for long-term growth & streamline for efficiency. This allowed me to earn more income while enjoying more free time. She has been a game-changer for my Real Estate Appraisal Company and my quality of life is better because of her.

    Amanda S.

  • Mimi's professionalism is contagious. She is intelligent, organized and dependable. Your company would be presented with a jewel if she works with you!

    Denise A.

  • You are a ROCKSTAR! Get out of my head!

    Steve W.

  • Mimi is a dedicated, vibrant, enthusisatic, highly engaged professional who would be an asset to any organization.

    Mike W.

  • Mimi, it has been a pleasure thank you so much! I will recommend you to anyone needing social media assistance.

    Gretchen C.

  • Mimi currently handles the Social Media platform for my conference and she has been an invaluable asset since her inception.

    Tara M.

  • Mimi’s incredibly responsive, always two steps ahead, and feels like my biggest cheerleader. More than just a content creator, she genuinely cares.

    Amy R.

Schedule A Discovery Call